Better Natured Permanent Liqui Creme Hair Color Dye Kit | 100% Gray Coverage | Rich & Vibrant Coloring | Naturally-Derived | Vegan | 7WB Medium Warm Beige Blonde

Product Description At Better Natured, we're turning nature on its head with vegan professional formulas that pair the expert with the exuberant and performance with play. We believe in Good. Clean. Fun. The kind we’ve been craving — the kind that makes us take a chance on a new shade, give it the care it deserves, and leaves us touching our hair uncontrollably because we never thought naturally-derived ingredients could make our strands feel so unbelievably amazing. It’s in our nature to bring you the best of all worlds — gorgeous strength, rockin’ radiance and enviable vitality. Our formulas are developed to achieve maximum biodegradability. We never use ingredients known to harm the environment, such as nonylphenols, bio-accumulating silicones or SLS/SLES*** sulfates. Every formula is made with as few ingredients as possible to simplify the manufacturing process. Better Natured hair products are Made In the USA with Globally Sourced Ingredients and Components. How we make our hair care is just as important as what it's made of. We proudly manufacture in the USA at our wholly-owned plant located in Geneva, NY. Our plant is one of the industry's greenest manufacturing plants, which utilizes sustainable practices like wind-powered electricity, water usage, and waste reduction. In other words, it's a big factory with a small footprint. By owning our own production facilities, we verify the sourcing of each ingredient coming into our plant and we control the entire process from start to finish. Brand Story At Better Natured® we’re turning nature on his head with vegan professional products that pair the expert with the exuberant, and performance with play. Get ready for some Good. Clean. Fun. brand_description At Better Natured, we're turning nature on its head with vegan professional formulas that pair the expert with the exuberant and performance with play. Best of all worlds - gorgeous strength, rockin’ radiance & enviable vitality. See more